Inside the World of Mobile Message

Integrate Mobile Message with aXcelerate for Seamless SMS Communication

aXcelerate is a comprehensive education management platform designed to streamline operations for educational institutions, vocational training providers, and corporate training departments. By centralising student management, course administration, and compliance processes, aXcelerate empowers organisations to enhance the learning experience, improve operational efficiency, and maintain regulatory standards. One of the standout features

Top SMS Campaigns for Boxing Day Sales

Boxing Day is one of the biggest shopping days of the year, offering businesses a golden opportunity to boost sales and engage with customers. SMS marketing is an effective way to reach your audience quickly and drive immediate action. Here are the top SMS campaigns you can implement for your

How is SMS Used in Marketing?

SMS marketing has emerged as a powerful tool for businesses looking to engage customers directly and effectively. With its high open rates and instant delivery, SMS offers a unique advantage in the crowded digital marketing landscape. Here’s how SMS is transforming marketing strategies and why it should be a

Shared vs Dedicated Numbers: Which One Should Your Business Use?

Choosing the right type of phone number is crucial for your business communication strategy. Shared and dedicated numbers each have their own advantages and considerations. Understanding the differences can help you make an informed decision that best suits your business needs. What Are Shared Numbers? Shared numbers are telephone lines

Tips for Writing High-Converting SMS Copy

SMS marketing is a powerful tool for businesses looking to engage customers directly and effectively. Crafting high-converting SMS copy is essential to maximise the impact of your campaigns. Here are some expert tips, complete with real-world examples, to help you write compelling SMS messages that drive results. 1. Keep It

Australian Twilio Alternative

When it comes to cloud communications, Twilio has long been a go-to choice for businesses worldwide. However, for Australian companies seeking a more tailored and locally supported solution, Mobile Message emerges as the superior alternative. Here’s why Mobile Message is the best choice for your business communications needs in

SMS vs Email: Which Is Better for Marketing?

When it comes to choosing a marketing channel that delivers fast, reliable engagement, SMS often outperforms email. While email still has its place, SMS stands out for its instant visibility and impressive open rates. Here’s why SMS is the superior choice for your marketing efforts, backed by real statistics

SMS vs RCS: Which Is Better for Business? [2025]

As a business owner, your top priority is choosing a communication channel that’s reliable, cost-effective, and universally accessible. When comparing SMS (Short Message Service) and RCS (Rich Communication Services), it’s clear that SMS remains the stronger option right now. Here’s why: 1. Established Reliability and Reach SMS

SMS vs MMS: Which Is Better for Business?

As you consider the best way to reach customers directly on their phones, the choice often comes down to SMS (Short Message Service) or MMS (Multimedia Messaging Service). Both can get your message onto a mobile screen, but there are key differences that matter for your bottom line. Here’s

How Long Can an SMS Message Be?

SMS, or Short Message Service, was originally designed with a length limit of 160 characters. This limit dates back to the early development of mobile standards, when networks, phones, and data storage were far more limited than they are today. The idea was to create a messaging system that could

Why Is SMS Limited to 160 Characters?

The 160-character limit for SMS (Short Message Service) dates back to the early days of mobile communication standards. In the late 1980s and early 1990s, when the GSM (Global System for Mobile Communications) standard was being developed, engineers had to work within strict technical constraints. They needed a message length

How to Find the Best Bulk SMS Provider

Choosing the right bulk SMS provider is crucial. Your customers deserve reliable, fast, and cost-effective communication. Don’t settle for second-best—your brand’s reputation and bottom line depend on it. Here’s what you should demand in a provider and why Mobile Message stands apart. 1. Transparent Pricing and